I’m a CD (copy-based) fantasising about pivoting to strategy. Has anyone here done it? I think it will broaden my options to work in other industries and increase career longevity. I’m also tired of endless rounds of feedback and I’m craving something less subjective. Tell me I’m wrong and that this is a bad idea.

Posting as :
works at
You are currently posting as works at

I might get crucified for this by the true strategists out there, but I always felt like a good writer is basically already a strategist.

likesmarthelpful

It’s common for smart Creatives to move into strategy. If you’re thinking it’s an easier path, think again. Strategists have steep work loads and work late nights and early mornings to deliver. They’re just as stretched as creative, maybe more so.

helpful

in my experience strategy is not less subjective and in many cases gets picked apart even more intensely than the creative

likehelpful

No improvement there, then…

Try content strategy as several of my colleagues pivoted into the discipline from writing (journalism and copywriting) careers.

likehelpful

I’ve also thought about. It’s not a crazy idea at all. I say go for it. But I do believe strategy gets picked it a fair bit. At least the whole thing will be a new adventure so you’ll tolerate the bumps better.

likeuplifting

Agency-world, creatives make more money than strats. If you go client-side as a strategist, it could be MBA-level technical, which is way less exciting than agency-world. Everyone’s situation is unique, maybe that’s what excites you. Also, agree potentially on the longevity. Generally strats also have endless useless meetings.

likefunny

Mmmm, not anymore. Strategists are at the top of the salary totem.

helpful

Feel like the opposite is easier, but don’t know why you couldn’t!

like

I had a ECD-writer who had previous stints as a strategist. Could also be a consultant

like

As a CD, aren’t you usually the one providing endless rounds of feedback? 5+ pixel-pushing rounds of revisions before the client has even seen the work? That’s been my experience and one of many reasons I’m looking to move out of creative. It’s never enough.

No, in this case the clients are the ones going round in circles (I work in Asia)

helpful

Related Posts

New to this app, just learning how to create networks with other freelancers around the world

like

KTOS - seems like a good play if things escalate in the Middle East

like

Anyone in the tech industry (strat & ops) open to generally chat about WLB, perks, and company culture?
DM.

like

Transitioning from line of business familiarity (understanding financial statements) to... real(?) Finance (bonds and cap markets and other debt sales) any advice on books or resources to learn really from step 0?

like

Can anyone give me a referral at KPMG, EY, PWC or Guidehouse? Looking into sr assoc level in audit and state and local consulting.

like

Bausch+Lomb Team Leader Salary?

like

PSA: Remember it’s a great time to harvest those losses.

like

Hey all, this could be excessive but I actually find the fitness side of things pretty easy, whereas the nutrition side is much more difficult to maintain long term. How would you all feel about nutrition check ins tracked with something like myfitnesspal? I generally tracks cals and protein, but find that if I stick to these I get absolutely ripped

like

Hi guys, need 11 likes to unlock dm.
Thanks in advance😊

like

DM me for more details.

Post Photo
like

Anyone live in the centerville area? Do you like it? No kids, looking to buy a place with my husband. We would like something walkable, condo, with at least a bit of a social life. Too much to ask?

As a single person, is it weird to buy a big 4 bedroom house instead of a 1 bedroom condo?

like

Is it mandatory to WFO for 3 days in TCS? And is it necessary to work from base location? If i work from open ODCs , can i just work from any tcs office in any state?

likehelpful

Joining GT…Should I choose a company phone or transfer my phone to GTs plan?

like

Latham bonuses 👀!

like

How does one transition into big law from a small boutique WC firm? Ty

like

Trading stocks. Anyone notice hedgefunds going HAM with energy stock purchases since November 2021? These bank jobs aren’t about doing pivot tables for some bozo. It’s about looking at the data and conveying a message. Financial Forecasting. Try it. The answers to retirement is out there.

like

Noob plaintif-side L&E lawyer here—how long should I wait for defense counsel to stall on a demand letter before I start getting ready to file?

like

How often are you talking and meeting with your director?

like

I am about to leave my current organization and I have several thousand in outstanding commission owed to me. It is a start up, so I have little faith in their fulfillment if I am not there to hold them responsible. My contract says I must be paid it within 6 months of separation. How have you all handled situations like this?

like

Additional Posts in Advertising

Best (non-agency) company to work at in Boston??

likehelpfulsmart

My family wants to set up eCommerce transactions on their existing website (jewelry). I'm not an ecomm expert. 🐠s with this expertise, can you provide tips or tools to look into for a fellow 🐟?

like

Got any jokes?

like

Thoughts on Facebook as an employer? Do they pay well? Interesting / fun work? How limiting is the horizontal reporting structure?

like

Can someone explain how billable hours work? At a new agency and although I had to fill timesheets at my previous agencies, they were mainly used to ensure we weren’t over servicing a client/for setting the appropriate retainer for contract renewals. I asked ppl at my agency but haven’t gotten a proper explanation. I get the impression that billing to the agency admin code isn’t recommended, and my manager said he bills everything to client codes, but that doesn’t make sense to me .

like

I just want to write one weird/funny commercial. That's it. Then I can quit this business. Why is this so fucking hard?

like

Which agencies in NY do great strategy work and are actually valued? It feels like strategy is lacking at most agencies...

like

What agency is doing the new Twizzler ads?

like

a friend just let it slip that it's generally known that I'm an asshole. feeling hurt and not sure how to proceed from here.

like

What, exactly, are these Archive global creative "rankings" based on? I see people posting/humbled-and-honored'ing on LinkedIn and feel like posting that I'm the #17 CD/AD/Freelancer as ranked by both Better Homes & Gardens AND Cat Fancy Magazines.

likeupliftingfunny

Hi friends, I am reading this book ‘radical cander’ and was wondering if you have Fav way/ example of receiving and giving tough feedback? Or have any stories about feedback that have stuck with you through your career.

like

Anyone have a recommendation for books or resources on upping my sales game? Open to in person class, online class, books, etc!

like

I find it insane that recruiters have been calling me on Teams. How is that ok and not seen as disruptive?

When I go client side, I will demand that all decks sent to me MUST use Goudy Stout font at all times

like

Mccann creatives - what are the good groups?

like

What do you do if you hate your partner?

like

Like this post if you want to TP one of Sir Martin's houses with me.

like

In West Philadelphia born and raised...

like

Facebook shutting down Oculus Story Studio... VR dead?

like

Thoughts on giving less than 2 weeks notice?

I’m quite frustrated and ready to start new job ASAP. I’ve been at current job for nearly 3 years and anyone who might be potential reference for future jobs (old bosses) has already left the company. I have good relationships here otherwise too.
1.5 week notice will work out with my upcoming travel plans and personal life as well, but concerned about if agencies really put you on “do not rehire” list?

Anyone give less notice and get in trouble?

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal