In need of some different mental frameworks to determining brand tone of voice. Anyone?

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Posting as :
works at
You are currently posting as works at

To help establish what would be different, which are you currently using?

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Oh the standard brand archetype

Could apply some current archetypes and see what sticks

Start with Simpsons characters

What are your current mental frameworks?

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I joined Ey GDS on 29june 2022. I got the performance bonus today which is 10%. will i be eligible for current year hike cycle? @ey

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This is an example of a verrrrry broken creative process. Confusing copy. Misguided art direction. Muddled message.

A PSA I saw on a recent trip to Sydney.

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How many are turned off by Peter’s behaviors?

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IBM vs. Accenture for SAP Functional?
In terms of
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3. New Learnings
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SAP Mega Drive on 12th Nov in LTI- Larsen and Toubro Infotech.
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Wet mouth noises...😖😖😖🗯🔥

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Will it ever not be a boy's club?

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Which do you prefer?

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or

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What are your thoughts on leaving a stable but unfulfilling job for another one during these times?

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If you win an award for a category you don’t want to be known for (ex. Tobacco, B2B, or pharma), do you still mention it in your resume or book?

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It's the end of an era: what's your favorite thing about Obama? #ObamaFarewell

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