Is $72,000 a year a good salary for an Art Director in LA

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Absolutely not. Assuming that as art director you’ve probably moved up a couple rungs from designer. Maybe senior designer. Then maybe associate art director. But in LA that should easily be 6 figures if not like 125. Do not take it.

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You straight up can not live on that in LA. maybe 4 roommates in a 2 br place

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I made 68k as a marketing specialist in San Diego and over half my income was going to rent. I moved back to Vegas because the cost of living is much much cheaper + no income tax.

As a director, that is a VERY low salary + if you have kids/family to support… I can’t imagine that that is a livable salary.

Art director can be more of a mid/sr level position not necessarily director.

I think it depends on what business you are in. I was an art director for a city magazine on West Coast (2013-2021) and was making $53,000 - $80,000 during that time. Was underpaid for the work load but editorial is barely surviving so you have to take what you can get.

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