Is there anything you add to your creative presentations to make them better? For example, as a copywriter, any time I present taglines, concepts, or platforms, I add a slide called “copy engineering,” where I explain the thought and process behind the words. Clients love it. They refer back to it all the time. And it’s a great slide to let them know that creatives understand their brand.

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Posting as :
works at
You are currently posting as works at

Anything else you do? 📝

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