Looking for feedback on advertising on streaming platforms. I’ve tried to use them for a few campaigns, but I don’t think the ROÍ is really there. If the purpose of the campaign is to build awareness, sure - but I don’t think there’s a lot of conversion with streaming platforms unless being really targeted to the audience.

What about your experience? Positive or negative?

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Agree, it depends a lot on what you are specifically trying to accomplish. If it will be paired with some other things, sure, if it is really creative and short, sure. Overall though, you really need to have a solid reason if you want to go that route I think.

Yea the product I was selling at the time did not fit into that channel, but it was still an interesting test to run at the time.

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