Rejected from McK but was invited to their Keep in Touch program. Does this mean I should reapply soon or is it just a formality?

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Definitely means you were relatively close, and apply again soon!

Most people who don’t get offers are fully tuned down; a pretty small minority are directed towards keep in touch

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Few people get KIT. Usually only people who were close but missed the mark in some solvable way.

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It means apply again in 6-12 months

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