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You're better off building a roster of amazing creative directors and content creators with diverse networks you can reach when needed. Agencies are not diverse, so this will be a forever challenge.
Pro
I was shocked. The only one that was diverse was Ghost Note but they failed to deliver the RFP on time. 🙄. And the others did sub par work.
^ this. Agencies talk big on diversity but come up short when it’s hiring time. They’ll trot out minorities during the pitch (happened to me) and once it’s won, stock it with white people (happened to me also).
Pro
Yep. I had to argue with Finn Partners because they were working on a campaign meant for minority groups and brought forth a selection of influencer marketers with ZERO black women. I was furious.
We haven't used agencies recently, but I have heard really good things about AMP. Are you familiar with their team/services already? I can't speak exactly to the diversity of their staff but I know other marketers who share your concern who have been happy with AMP so I would give them a try?
Pro
Thanks for the suggestion! I’ll make it a point to check them out.