What do you do when your new creative director turns out to be cheesy as hell? Moving concepts to very cheesy/lame directions

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If that man got to CD level with that much cheese, that bastardd is truly a master of his Kraft

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You get your wins when you can. And go work for someone more aligned with your tastes as soon as possible.

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I was burning out. Was ready for a change. Had a few issues with not being able to take personal time when I needed it (missed a funeral wtf) but basically those problems seem to have been addressed. There was also a toxic CD who ended up getting fired the week after I handed my notice. Had I known that was going to happen, I might have stayed. But yeah, still felt like I needed a change/reset and honestly I’ve been pumping out ideas like crazy at my new gig. So I think I just needed a fresh start.

UPDATE: Leaving. Lol.

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Thanks! Super excited. It’ll be a much better fit. I did a lot more research/interviewing to make sure of it this time around

What would you do with your clients and their cheesy ideas? Suck it up for a bit, win them over, and then use their new confidence in you to get better work through.

If the cheesy lameness is selling the product, you can embrace it or leave. People here seem to prefer to leave anytime anything isn’t ideal.

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