What falls under “strategy” work?

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Porter 5 forces >
SWOT >
Market Share/Growth Matrix >
Profitability Issue Tree >
Price vs Capacity vs Lead Time vs Capability >
Service/Cashflow/Cost
=
Where do you compete?
How you compete?
What is your competitive advantage?

Further break down to functional strategy:
1. Finance Strategy
2. Manufacturing Strategy
3. Supply Chain Strategy
4. Marketing Strategy

Define integrated measurement model =

What metrics in each function have a high correlation with achieving competitive advantage?

Get data to answer all those questions, come up with hypothesis prove/disprove each

Do all of that in 4 weeks, then spend another 16 weeks doin internal marketing for your idea, and revising the same deck hundreds of times.

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Most consultants use many of these frameworks here and there to support a project, process improvement or recommendations to address specific issues.

But to go through the full line up, hitting all frameworks to define the strategy for an organization or core functional process is actually a bit rarer (specially because they kind of work is being done in house more and more everyday)

That said, it is also a product with a lot of marketing behind it to make it sound cooler than it is.

smart

If the deliverables of the project only contain ideas or plans, but no real world impact has been made (yet)

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If it has a framework

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That, my friend, is a timeless mystery...

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Anything that can be spoken about/on, without actual implementations. Future readiness. Sprinkle some buzzwords, hype up the solutions, drop at least two approaches.

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All sizzle, no steak.

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Still not sure

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Any work where you can talk your way out of. No tangible measurable output. Output that can be interpreted in a hundred different ways and will 80% of the time just get shelved.

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Never ending spreadsheets to “see the numbers” that will never change because people don’t want to

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Anything you want as long as you sound convincing 😂

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