What is the most inspirational brand story or CEO bio that you have read?

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Feel like most CEOs are not that inspirational. The modern corporation has only existed for a few hundred (?) years.

Really love bios of generals - they had lives at stake and sometimes fought for the survival of their NATIONS. Amazing stuff.

I mean - modern CEO be like I scaled to a $1b valuation. I’m like cool story, bro. Hannibal crossed the alps and lost brothers to protect his homeland.

But who knows - I just make slidz for a living and live in a temperature controlled box with an adult babysitter who polices my building door 🤪

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Bill McDermott tells a pretty good story in his book as well.

Shoe Dog is nice. Bob Iger bio (ride of a lifetime?) is nice as well.

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Ride of a lifetime- Bob Iyger.

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A few gif ones…

Shoe Dog - Phil Knight,
How Google Works - Eric Schmidt,
Steve Jobs,
Hit Refresh - Satya Nadella
Ride of a lifetime - Bob Iger

Cardiac Arrest: Howard Root.

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