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Champion - those sweatshirts used to be like $5 at Walmart. Now they’re 10x the price at Urban Outfitters
Hyundai Genesis before they spun it off as its own brand.
Coffee and spirits is your best bet.
Fila, new balance. Both became trendy past years and now sell more expensive shoes
Johnnie Walker is the cheap red variant in most of the world and gradually adds more expensive variants under the same name and new color label