Salaries in Advertising & Marketing

I’ve been playing with Claude and Clawdbot all weekend trying to create agents to automate my personal life. Do you think the agents your create will start being part of your resume? Like I can do X … more

Anyone getting over time for working Super Bowl Campaigns this weekend? Or attending the Super Bowl as a sponsor?

We sold of Svedka to Sazerac and I’m interested to see the Fembot ads.

For those who’ve worked as executive ghostwriters: what’s a reasonable monthly flat rate for a contractor handling LinkedIn posts and thought-leadership articles (~15 hrs/week, ~10 years experience)?

Does anyone freelance full time? If so do you live in a HCoL area?

Is there any shame in going back to your old job?

I left for a "better" job. I hated it. My old boss offered to take me back. I feel like I'm crawling back with my tail between my legs, b… more

Did you have to take a Meyers-Briggs or Enneagram test to get a raise?

My team is obsessed with "working styles." I feel like I missed a promotion because I’m an "Introvert" on the … more

Anyone else notice agencies using AI "efficiency" as an excuse to pile on more work without raising pay?
My agency rolled out AI tools last quarter. Instead of reducing hours or increasing wages, they ju… more

What do you think is the most common cap for marketing jobs as you make your way up to more senior leadership roles? Curious about how much people can make in this industry. I know it depends widely, … more

My manager, who has been working for this company for over 10 year just found out I, who was hired earlier last year, make almost as much as he does. He's been looking super disturbed, and it'… more

I know some marketing roles seem more stable than others, but I’m not sure which ones really hold up long-term, especially during economic downturns, company restructuring, or industry changes. I’m cu… more

You're doing great! We want you to manage the interns.

This is the first step of management, but often comes with $0 extra pay. You are now responsible for training, QA, and delegation. Is Managing… more

We pay for the role, not your grocery bill.

I asked for a raise citing inflation/rent increases. My boss said, "We don't base compensation on your personal expenses." It’s technically true, but… more

When looking at job postings do you look for positions at you level or a level up? I feel like I’m operating at the next level and I’ve had a promotion dangled in front of my for 2 years now that hasn… more

Company just mandated 5 days in office starting March. Marketing Coordinator, $78K salary.
My math: $450/month commute costs ($5,400/year) + 12 hours weekly = 600+ hours annually. That's essentially working fo… more

Having been in marketing, would you consider work-life balance or salary more important looking back? Specifically curious about those who have been in the industry for a long time and seeing what th… more

Sometimes I feel like PMM is the dumping ground for anything that doesn’t clearly belong to PM, marketing, or ops. Does anyone else feel their scope keeps expanding while pay doesn’t?

What advice would you give to someone who has just started at an agency to stand out and impress their director? I know this isn't necessarily a salary-related question, but I am curious what I sh… more

Anyone use any services or resources to help prep for interviewing if you haven’t interviewed in a while? Like a mock interview?

Has anyone here successfully moved from a low‑paying agency role to a significantly better-paid in‑house or tech role? Please share what that journey was like and what you had to do. Also, were there … more

Leadership keeps talking about how “strategic” PMM is, but when comp time comes around it feels like we’re still seen as support. Do PMMs actually get paid like strategy partners anywhere?

Got "exceeds expectations" on my performance review and a 3% raise ($72K to $74K). Meanwhile, company just announced record Q4 revenue and expanded to two new markets.
My manager said they're &… more

How do you actually figure out your market value for your level? For me, it was always talking to recruiters or coworkers, but that hasn't taken me too far. What is the game of making trial and er… more

I’m curious about evaluating offers in higher-cost cities. If a role comes with a 20% salary increase, should the cost-of-living adjustment be considered separately, or compounded with the raise? How … more

Our agency introduced “creative excellence awards” instead of meaningful raises. The prize is a trophy and a LinkedIn post. I am annoyed to say the least. Has anyone dealt with this? How did you bring… more

My company just rolled out AI tools for the whole marketing team and now leadership is questioning why we need as many people. Roles that used to pay $95–$110k are being posted at $78–$85k with "… more

I’ve been thinking about helping out more in the local community and thought mentoring and advising startups could be a good fit. I could share my skills and expertise and help grow our local economy … more

How do you truly dial back on costs? I'm trying to get my credit card bill to be less this year, but I feel like I'm already only spending on needs rather than wants. The only 'wants' … more

We’re being asked to pitch nonstop for new business while still handling full client loads. None of that extra work shows up in our comp. Do other agencies actually pay for pitch work?

Got promoted from Senior to Lead last month. Title updated in the system immediately. Salary? Still at $78k with a "we'll revisit at mid-year review" promise.
I've seen this play out before… more

I’m noticing that the loudest people in the room tend to move up faster than the best creatives. Unfortunately for me (I’m not the most outspoken but have gotten far due to my work speaking for itself!) how… more

London vs. New York vs. Toronto. Same job, massive pay gap.

I work on a global team. The NY Director makes $180k USD. The London Director makes £80k ($100k USD). The work is identical. Why do we accept… more

Is marketing really a sustainable long-term career as you get older? I rarely see many people over 40 in agencies. Does the field skew younger, and is that a problem for those who want a lifelong care… more

I'm in house at a public CPG and our agencies keep requesting permission to leverage AI in content creation, but none of their rates are decreasing. How is this impacting folks on the agency side… more

I’m curious what strategies actually help people grow their salary quickly in this field. What habits, skills, or moves have helped you earn raises and promotions faster? Have you known anyone who has… more

I’m teaching my CMO how to use TikTok. I make $50k. He makes $250k.

I am constantly training upper management on basic digital trends and platforms. It feels like "Reverse Mentorship," but without … more

Ad world colleagues and friends who produce post or hire for it - what are real-world ranges for freelance senior level, full-spectrum post producing you've encountered? Big legacy agency down to … more

Did your offer letter include a Probationary Salary?

"We'll start you at $60k, and bump you to $70k after your 3-month review."
I’ve seen this tactic used to save budget. The problem? Some… more

Just got promoted to Senior Marketing Manager with a 4% raise
Went from Marketing Manager ($85K) to Senior Marketing Manager ($88.4K). New title, same responsibilities, barely covers inflation. Meanwhile, ex… more

I wrote a potential client a campaign idea as part of an initial screening, and it's been over a week since I heard anything back. I'm pretty sure they're never going to reach back out, bu… more