Always felt like the definition of tech in agencies is all over the place. What is your definition?

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The majority of the people at my company don't even know how to describe what my company does, what we stand for, or the name of the company we work for, let alone how we define tech. ¯\_(ツ)_/¯

We're..uh..in the middle of an identity crisis 😂

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It’s a huge problem. For some reason agencies treat tech like a second class citizen to design/I’d/creative

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Very true @SR1. I came from the start up world and maintaining large groups of engineers. We were able to drive the majority of ideas and work at a much faster pace while design needed to flex to our teams needs. Agencies on the other hand seem to work backwards from this. Can’t find one Agency with a great technology team that’s allowed to push boundaries

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Relativity. Einstein must have taught you something.

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@DT1 - I agree - we used to value our technologists, but it doesn't seem like that is the case anymore. See the latest post in this bowl. People are pushing to replace STEM with STEAM to include arts, which relates to my frustration with agencies.

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