Any advice for writers looking to break out of advertising and get into film? I live in Los Angeles and it seems like low-hanging fruit to not make that pivot eventually. Any writers make that pivot and what was your experience? I’ve written a ton of scripts for commercials before but breaking into screenwriting is new territory for me.

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I admire the ambition. But you really need to understand where the film industry is at this point.

The odds have always been stacked against you. But the economics of the industry have completely changed the game. Harder than ever to get a job. Harder than ever to get anything made. I recommend listening to some recent episodes of The Town podcast just to get a feel for what you're up against.

Don't quit your day job. Maybe take a class on screenwriting. Start networking and sharing your work with likeminded people.

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The film business is not a meritocracy, and working hard will not get you where you want to be nearly as quickly as being OK but well-connected. Your contacts and relationships are what carry the most weight in making that transition from advertising into film, and if you don’t already have those, that’s what needs to be your priority focus.

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So true. Great advice. It reminds me of the legal profession. If you wanna win, you don’t need a lawyer who knows the law. You want a lawyer who knows the judge.

Yeah you just write an award winning screenplay and you’re all set.

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:30 spots aren’t even remotely the same. Not in structure and obviously not in length.

My advice is that you need to put in the time and do the work. Take some classes and/or read some books. This is not a get-rich-quick scheme. Far from it. It won’t happen overnight and networking /contacts is KEY. At least you’re in LA where networking is much easier.

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As P1 mentioned, it’s connections and being in the right place at the right time.
I’d also consider social media and overall treating this transition as an entrepreneur.
Good luck!!

Maybe you can make your own short film and enter it into some festivals.

Stove to the frying pan.

Low-hanging fruit? There’s hardly a higher fruit you could reach for - that said, you do occupy a branch that’s 50ft below the fruit while everyone else is on the ground, so it’s not NOTHING, but it’s incredibly unlikely just based on the odds.

The things you need to do:
You want to make features? Read 100 feature scripts. TV? Read 100 pilots and then read some more. Break down the story structure of your favorites. Ignore the gurus but listen to accomplished professionals (the script notes podcast is actually pretty legit).

Meanwhile, use every project and opportunity you have that puts you in proximity with a great director, editor, producer, whoever that crosses the aisle to charm them. Notice I didn’t say “network.” Networking is for people that have some credentials already - you don’t. The only credentials you can hopefully spin out of thin air is being funnier/better than anybody else in the room so that you stand out, and then BEST case scenario you leverage that into a decent pay cut to grind it out as a writers asst. and hope to make it.

The industry is really suffering and in flux right now. The most important thing you can do at the moment if you’re serious is dedicate yourself to reading and learning the craft like crazy. Good luck!

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