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Yep, there have been redundancies everywhere in 2024 and clients are spending less, it's been a horrid job market for at least a year now
I’m sorry to have to state the obvious, but the job market isn’t going to bounce back - you’re looking at massive attrition of ad jobs in the next 5 years thanks to AI (among other factors). It’s probably best to try retrain and get out within the next 5 years. Advertising is in huge decline: people *pay* to avoid the product we make. On top of this natural selection we also have global recession. That’s why the job market is dead.
I was literally just reading this and yes, it's time to think of a plan B asap: https://www.thedrum.com/opinion/2025/06/25/i-ditched-my-creative-agency-ai-and-yes-i-am-sleeping-just-fine