Anyone ever hear of the CRM Veeva? Why use it over Salesforce Health Cloud? Saw a pharmaceutical client of mine recently choose Salesforce over Veeva.
Veeva seemed kind of clunky in comparison and I hadn’t heard of it until it came up in vendor selection.

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Veeva recently moved off from Salesforce platform to their own inhouse solution. Now many clients are having to chose between Veeva vs Salesforce LSC.

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Veeva is sorta *the* standard for clinical trial data management and supply chain stuff in pharma. Plenty of places will bolt on CRM since they’re already on the platform.

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Yes, Veeva is the leader in clinical trials and regulatory affairs. Their CRM is respectable, plus plenty of clients have PTSD from Salesforce’s aggressiveness during license renewals.

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