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Travis Kelce was something of a media star before he met Taylor Swift. He'd hosted SNL and had a contract with a major talent agency. The association with Swift, and the added fan base of Swifties, has certainly boosted his profile. So I guess it's a case of a strong brand getting stronger, but I'm not sure how to quantify that.

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Some of it definitely has to do with the relationship. Though, Super Bowl winners tend to get lots of deals/sponsorships, it's typically the QB that gets most of the visibility/hype. I am definitely seeing a lot more of Kelce than Mahomes.

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He's killing it. Kelce was popular before thanks to his appearance on TV shows and the podcast with his brother, but there's no way he'd be the household name he is now without Taylor Swift.

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Yeah I definitely think his relationship with T Swift has just propelled him into further fame. Interesting thing is that I've heard they're both represented by the same PR agency (they were before they even started dating, which is also... interesting). So I think they just have extremely good PR people.

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I definitely think a lot of it has to do with him dating Taylor. I mean sure he had his brand on his own before her but since he started dating her everything skyrocketed from his jersey sales to his podcast listeners. I wouldn't say all of his success is because of her but definitely some of it is.

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