Decided to show off a little today.

Most people don’t know I designed the package and label design for Restore. I knew exactly what I was doing... and it went on to become one of the best‑selling women’s probiotic gummies.

Design plays a huge role in shaping perception and desire. I could dive into the psychology behind it in another post, but for now I’ll say this: as designers, we don’t just create visuals... we engineer desire and accessibility.

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