Late 90s: Web designer. Early–mid 2000s: Digital designer. Nxt 15 yrs: digital strat & creative (AD). Dropped 15K for General Assembly’s UXDI. Being rejected for basic UX roles bc I have no apps....

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Posting as :
works at
You are currently posting as works at

... for mobile that were produced. Well, this is because I worked in advertising. Websites, Flash games (remember those?), microsites, interactive social media ads, that’s the closest thing.

Why would a recruiter assume I would not have the skills to work on a mobile app, despite being literally trained to make one from a top UX school, plus having years of digital experience on global brands?

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The issue is recruiters (and even some agencies) need to see to believe that you can do the job. It takes a gifted person to see and hire off of potential alone. Unless, as someone mentioned, you worked at Google, Uber, or some other tech company in California.

It’s the same when agencies specifically want, say, “experience creating digital work for a financial client.” They’d likely hire someone who created subpar banner ads and a website for a financial client over a candidate who created amazing work for a restaurant or hospitality client.

I hope you’re able to find the right company to give you a chance, OP.

Cause recruiters are literal and have people who *have* built apps to choose from. Find a developer and make some pro-bono apps, or use a simple framework and make one. I’m in the same boat as you and that’s my plan 😐

likeuplifting

It’s nuts that they won’t hire based on clearly-demonstrated potential. But I guess that’s the way it is.

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your portfolio should have some UX work.. i hope.

try to simplify your resume (like how you did above)? that’s what I did.. (removed all my clutter. made it super simple for the recruiter)

drop some UX keywords in your interview.. if you know UX/UI programs put a list together and put it under skills on resume so you get past their software.

maybe reword some titles? instead of ‘web designer’ just say ‘UI/UX designer + coder’? and then explain in your interview the role a bit more.

sorry to hear that! we (as creatives) work out butts off to be experts in our fields.. but then get underpriced. I took a couple jobs under my normal rate and they continue to use me long term. That’s ok for me because I know I can rely on them. It might be a nice strategy to steal for yourself.

Another thing I did was remove all resume dates that are over 3 years old. I don’t even mention my college / graduation date. Makes me seem like a mid-level creative..

smart

Just go in Upwork and work for practically free on an app

Happy to look at your resume and give some advice.

Sent you a DM, thanks!

If you have digital strategy experience, why would you pivot into UX? The money and upwards career mobility is definitely in experience strategy and CX.

Yeah, I meant more strategy outside of (ad) agency land. I’m a design strategist, and not in an agency.

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