Ever found yourself doing UX work as a PM?
Sketching flows, tweaking wireframes—because someone had to.
Where do you draw the line? Or do you just do what it takes to ship a great product?

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Sketching flows is totally within the normal realm of what a PM does

Building some super high level wire frames isn’t a bad skill to have, especially if design resources are constrained at your company. This has gotten significantly easier with AI tools. But I make it clear that they are highly directional, and I’m far from a design expert.

But yes, I’d do whatever it takes to ship a good product. I won’t let a resource constraint slow me down…

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You do what it takes to get the job done. This earns you a lot of respect from your peers.

Now you don’t do this blindly. If you are doing this because someone is slacking off repeatedly, then the issue has to be raised. But if it because the situation needs you to roll up your sleeves and do it, then do it.

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I'm old enough to remember when we did all of it. We created the process, defined the experience, designed the screens, did the testing, trained the users, and were first line production support.

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Absolutely. And have been able to hugely impact the final product for the better. And yes, also will do whatever is. Ended to ship an amazing product.

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Product managers should have the basics of design and ui/üç to be able to create concepts and iterate your ideas to the client. I am a firm believer of "Whatever It Takes" in my work and should not impede me from delivering value to my work when I can.

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Also a spectacularly bad approach to take if you want a life outside work.

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Often. I'm required to for small things like a modal because our UX people are too busy doing other nonsense projects and complain they are not there to just do wireframes. Apparently that's beneath them.

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I feel like this is well within a PMs scope. Now I’m not going to design pixel perfect mockups for developers, mainly because I don’t know how, but I definitely am going to put together a wireframe for them to reference or update existing wired with new flows or tweaks.

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I've always found this in my wheelhouse, as I believe it should be. It's the easiest method I've found to articulate what you want to a designer/ engineer/ stakeholder early on.

I draw the line at jumping into high fidelity designs. ie- something real, or close to it.

In other words, it's a great way to illustrate an idea, but once we start talking about what it will ACTUALLY look like for customers, I need to let a professional do their thing.

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I agree with rough draft or the early version of UX design can be created by the PM. If UX is onboard they can create detailed/refined designs.

I’ll often spin up a quick prototype in Lovable to bring an idea to life and validate/invalidate it before we burn cycles. Webflow is hands-down the best crash course in HTML, page layout, and CMS architecture—plus it makes your prompting skills sharper than you think.

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