Please share your best tips/process of building and prioritizing product roadmaps. Any templates or resources will be super helpful too.

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It would help if I knew what industry you were in

I am in a b2b, SaaS industry.

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If you’re new to this (or don’t have a complex backlog) I would recommend NOT using any tools to help (such as ProductBoard which I would recommend when you’re comfortable with the process or have a complex backlog).

My best tips are to be considerate of the purpose and your audience of the roadmap. Is it a delivery map for your product/eng team? If so short term and we’ll estimated, deadlines, display as weeks/months.

If release map for execs, board etc then longer term and stretch any outcomes for the entire length of the time unit you are measuring in (eg if you are displaying quarters but a feature will only take a week to build, stretch it to fill the entire quarter). I’d that isn’t abstract enough use now/next/later.

Be clear that this is indicative only, your practice continuous discovery and if a higher impact opportunity presents itself you will build that instead. The further the time horizon the less conviction you have.

Keep it simple and more abstract than the audience would like it so you have room to move.

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