Google is shitting the bed earlier than expected. Last year, it took a little bit longer before we had the first Adpocalypse 🤦‍♂️

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8ta always been like this, this is the nature of the beast. Google now states they will never be a 100% brand safe environment. This is more about Nestlé re negotiating their jbp, they just pause their ads for a month and get an amazing jbp. Been there.

It's like when Facebook was getting bashed in the press. They advertiser on all middle and back pages, and suddently, there was no negative editorial.

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