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Take IPG or WPp. Be very gracious with The other and PG folks. Give it a year. If you’re not loving it, then you have two other places that would probably offer you another 10-15% in 12 months.
Great suggestion
Why did you start looking elsewhere in the first place? I would remind myself of those reasons when making my decision.
Pro
Same, made the mistake of accepting a counter once. Foolishly thought the money would change how i felt about the overall dysfunction of the clown town environment that i was working in.
Ended up nearly having a nervous breakdown when more work was piled on top of me and left 3 months later. I probably pissed off a fair amount of people in the process.
Never accept a counter offer. They knew that you wanted to leave and might have trust issues with you. Your life would be miserable.
This is horrible advice.
As a manager you aren't always able to adjust an employee's pay to match their market value because big changes to comp are often denied by executive leadership.
This is particularly painful when you have an employees who does an amazing job and you know they can get more elsewhere.
If a key employee tenders their resignation, it allows me as a manager to use that offer as proof that they are underpaid and make a case to leadership that we need to counter aggressively.
I've been fortunate enough to have one of my best employees reconsider and stay on and it was a huge relief for me.
If it's just about money and you like the position, take the counter offer. If it's about something else (career progression, different clients, work you're more passionate about) leave and don't look back
The agency and the client are more relevant than the holding company.
Which team/ leader do you feel most drawn to
You are lucky to have so many options. Good luck!
I would be mindful of the time you put in vs the new unknowns. All agencies can look better from the outside but may not be as they seem from within.
I don’t love WPP, but I am sure it varies by agency.
I despise WPP as a holding company but I'd work for VMLY&R in certain markets.
Rising Star
Yeah the holding company names are pretty irrelevant here, more about the individual agency and account culture. Tbh if you like your current team, I’d probably take the counter, stay for 6 months, then go client side (or wherever). Would suck to leave immediately though after accepting a counter (just a bad look professionally), so only do that if you’re ok sticking around another 6+ months.
Rising Star
Lol to me, that’s a reason never to GIVE a counter as a boss, not a reason not to take one. OP has literally said they don’t plan to stay long, so given that sitch, what’s wrong with staying put? I’m just thinking - if you know you don’t want to be in agencies, why not make more money in your current role and then get out for good in a few months? Seems weirder to push OP to take an entirely new agency role when they know agencies aren’t for them.
You wanted to leave, and now you have the opportunity. They want you to stay for less than you’ll make at either of your other offers. Is that about right?
If you only pursued an offer to get Publicis to match/raise you, then it sounds like mission accomplished; especially if you like your current team/client. Now, if money is your motive, take the biggest offer. If either WPP or IPG has a more appealing client/team, then take the money and better workplace. The client-side option is your wild card here. If you think you’re close to getting a client-side role (like in less than 6mo), then you might as well wait it out to get what you truly desire.