Have you ever experienced what it's like when your company hires a fractional CMO who wants little to do with the marketing team (in this case, a team of one)? Half our meetings are canceled, then not rescheduled, and the CEO doesn't seem to care.

It's allegedly temporary (VP of marketing retired, replacement being hired "soon") but how do you solve for this? If the fractional CMO does communicate, it's sparse and tone seems hostile. I'm considering job hunting. TIA for your thoughts.

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I look at a fractional CMO just like a consultant that comes in for a specific period of time, ask 1000 questions, put together a PowerPoint of recommendations and get paid a boatload of money without actually solving any problems.  I think it felt level. It’s too hard to be that good and you keep your focus in between five different companies.

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That's how it's feeling. They are allegedly going to provide all these deliverables, but I have yet to see anything. I'm waiting to see if/when leadership is as fed up as I am.

Look at it like they are a part-time employee. They have a priority list to get to, and that will be the only focus they have. If you feel like this will be the approach even when they bring on more permanent leadership, not a terrible idea to job hunt.

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It wouldn't bother me as much if she weren't so unprofessional. She met with an agency that does web maintenence for us and spent most of the call rolling her eyes, then later today accidentally sent me a text complaining about a webinar for another client. So now on top of canceling every one on one meeting she's acting this way and it's only Monday.

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