Hey all, I'm curious to hear how other planners/strategists approach writing their CVs.

Do you name clients— or keep it general? (NDA providing)

Do you showcase your competencies (skills / tools)— or demonstrate responsibilities? (i.e leading roles)

Do you focus on the problems in the briefs you've tackled— or do you focus on the outcome/result?

Imagine it's a mix of these - but I'd love to hear what’s worked for you—especially what helps stand out when applying to agencies. Thanks!

like
Posting as :
works at
You are currently posting as works at

It's ok to name clients. Nobody is reading CVs for corporate espionage purposes.

Hiring managers are interested in prestige / relevant clients, creative and effectiveness success stories, and your own capabilities and innovative ways of working.

CVs don't need to be case studies. What's the best one line thing you can say about your involvement with each account or project?

One final thing: the clients on your CV are the equivalent of an Ask Me About list. You don't have to chronicle every client or project. Just go with the ones that are advantageous to your story, and where you can speak with knowledge about your work.

like

What agency are you at cso? Seem like a good person to learn from.

like

When it comes to naming names, I keep it general, but do try to be as specific as possible when talking about my contributions or experience gained. Of course always being NDA compliant. For resume purposes, I like to focus on the results. Anytime you can put some numbers in there, that can be a great thing. Definitely a lot of options out there and different hiring managers can absolutely be interested in different things!

1. Yes, name clients to help show range of industries/categories you've touched plus understanding legacy vs start-up, national vs small, etc. 2. You can be creative with numbers without saying exact data that would not be ok to share about client results. For example, doubling YOY engagement rate/sales/other KPI or 3X benchmark goal, etc. 3. Use the key things that help support the best story for your resume for the role you're applying to. Some of this will be the most relevant projects with results and/or awards won as a result, some will be displaying your leadership role on the project like did you own the strategy start to finish, etc., some may be the ancillary things like winning new business or being published in X media outlet for thought leadership piece, etc.

Related Posts

Having another phone interview with the same Amazon person again. Not sure what to make of it.

like

Hi All ,Multiple SAP openings in Accenture for all locations.Minimum required exp is 2.5 yrs. Interested candidates can dm me.

like

I am looking for a job and already on NP. Holding an offer of 23.5 LPA fixed and current CTC is 17 LPA fixed. Am I still under paid? And how much would a realistic target CTC for 9 YOE in .Net Full-stack?

like

I had two interviews with two people at different companies and each time the interviewer had their camera off stating that they are having connection issues. Is that acceptable for candidates to do?

like

Do HRs renegotiate at KGS after accepting offer?

like

Hey all! after many years abroad I've taken the crazy decision to try and move back to Italy. I'm in contact with a couple of international companies (from startups to enterprise) that may be willing to hire me for a Customer Success Manager remote role based in Italy even though they do not have an entity in Italy. I'm looking for insights / personal experiences from people that may be in a similar position. The biggest doubt is if it's viable to manage it via a B2B (partita Iva) agreement.

I have an offer from @Publicis Sapient and @Genesys , which will be better in terms quality of work and work life balance and appraisals.. Please help

like

Going to Jamaica for a bachelor party Memorial Day Weekend...da hell do I wear?

Anyone have experience starting a product consulting side hustle?

I’m about 6 months into PM, and searching for ways to earn more and learn more. Might be too green, but open to thoughts

like

chubb paternal leave policy?

like

Is anyone here works at Yahoo ireland( previously knows as Verizon) if yes can you tell me if they convert agnecy worker into full time? I would really appreciate if you guys would help!Yahoo Verizon Media

like

What's maximum salary natwest can offer with
Yoe-4
Tech stack- java ,springboot, microservices. Current CTC -8.4 Lpa all fixed.

Waited a week for them to get a fresh piece in. So happy with this piece

Post Photo
like

I still think of my ex. It’s been 9 months since our breakup. He cheated on me and although I walked away and never looked back, I still wonder how life is treating him. I know I deserve better. Sigh.

like

Hi there. What is considered a good salary for a project manager?

like

My husband just received a job offer on an opportunity he is really excited about. It would be great for his career and they are giving the 15% jump in base he asked for, however they won’t share what the target bonus amount would be. It’s an executive director position, so I would assume it’s a decent target bonus, but without that in writing it could honestly be a gift basket at the end of the year. Is it a red flag for them to not share this? His total comp could be less at this new job…

like

Hi, just wondering how much maternity leave Janssen and Merk offer? GSK will be offering 18 weeks starting in 2023, wondering how other companies in the area compare. Also curious if there is a minimum amount of time you need to work before the benefits kick in?

like

Hi,
How long will it take to release offer letter LTI

like
like

I have cleared 2 technical rounds for mindtree and have been scheduled a call for hr discussion. It has been 3 days but dint receive a call from hr. I contact poc and she said I can receive it anytime. Should I wait or move on?Any suggestions

like

Additional Posts in Strategy & Planning

Developing an outbound marketing strategy for product marketing teams. Best ESPs specifically for outbound emails? Currently used HubSpot for inbound.

like
like

Has anyone ever worked with Mark Pollard or Julian Cole? Are they as great as they seem?

likefunny

Have any strategists made the move over to consulting or client-side as a brand manager? Curious about your experience/why you made the move...

like

Hi all,

I am a freelance strategist (mid-level), and I am looking for projects that I can support.
I can work remotely, and I appreciate any leads.
Thanks!

like

Does anyone have a good lead on where to find research backed customer journeys? Either generic for an industry (like restaurant) or for major players in an industry (like chili's). I am fairly new to planning, and this keeps coming up as something and that would be helpful.
Thank you!

like

Starting to think about making the switch from agency to brand side. Any tips from strategists who have already made the jump? And is there a level at which it makes the most sense (i.e. should I wait until I make Director and then make the switch, or does it not really matter)?

like

Is associate and junior the same? If not, what's the difference?

like

Trying to leave agency life, but unsure of where to go next. Any successful transitions? Where did you go?

like

What have you found most helpful in training up a very green junior brand planner or junior strategist? Any particular trainings or resources that are great at teaching foundational skills? I’ll be pulling them into projects and teaching through doing but I need some assistance in building up their core skills/training the strategy muscle.

like

Anyone have any good diversity training resources?

like

Looking to bring on a experiential marketing specialist (FT) with 5 years of experience - any idea of the average salary range for such position these days?

like

Potential employer wants to me to write a POV for a brand, is there a specific framework you’d use or specific length?

like

I’m a senior planner leading one brand and there’s a new strategist on the team working on a sister brand. They’ve been asking for every strategy deck I’ve made on that brand as an example to go by to inform the thinking/flow on the sister brand. Also because I mentioned it went well with client when they ask. All for sharing thinking w/ the team & I know we feel imposter syndrome to varying degrees, but I also feel like it’s good for planners to find their own voice/style/flow. Thoughts?

like

Any digital engagement strategists on here with app experience? I'm looking for some temp-to-perm candidates. DM me.

like

I’m honestly tired of being at an agency and not feeling as fulfilled as I used with strategy as a career. Have anyone here make a career change? if so, what other jobs out there - outside of agencies and client side - can you apply what you know as a strategist? Curious if anyone has done it and has some advice.

like

Thoughts on VCCP London for strategy?

like

anyone know which agencies are hiring strategists? job market is supposed to be hot, but not seeing too many job listings on the usual spots (LI, Indeed, etc)

like

Anyone know of a great freelance sales person in the F&B trade space?

Post Photo
like

What’s is like going from social strategy to brand strategy? Advice for making that career jump?

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal