How is Stagwell as a holding co

likefunnyuplifting
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If you gotta go hold co, Stagwell is the last main player I would still work at

likehelpful

Better than the rest

likeupliftinghelpful

Better than the rest, but that’s cause they still exist as they originally were created. While the creative agencies still focus on their “visions” they all still need to deliver to their revenue boss every quarter: Stagwell. And they are all located in the Freedom Tower.

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Out of all of them, it’s probably one of the better ones. They’re not as huge and (most of) their agencies are actually growing, not shrinking or merging.
That being said, they’re still a holding company.

likesmart

Stagwell’s shops are doing well because they’re zigging against the global behemoth agencies, which are only advantageous to a certain kind of client.

likehelpful

Having worked at one of their shops, they seem to grant their agencies a bit more operating autonomy than Omnicom or WPP. (I'm at an Omnicom agency now.)

likehelpful

The agencies get way more autonomy. But many also aren’t tapping into the network in ways that would benefit them. (Then again, the big hold co. agencies don’t either.)

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Just joined from being at an independent most of my career. Although it’s still pretty early, I don’t see too much of a difference. They seem to let agencies maintain their spirit and I don’t feel like they’re a looking force around us.

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