I am a copywriter with seven years’ experience at ad agencies. But over the past couple of years, I’ve realized that I much prefer branding to traditional advertising.

Any advice on how to get a job as a copywriter at a branding agency? My book is mostly TV work…

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Do branding passion projects or do the brand identity for a local nonprofit/restaurant. Not a brand agency writing, but got some cool stuff in my book that way.

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Partner with a designer to do a few branding projects - for local small businesses, non-profits, etc

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As a copywriter, what draws you to branding?

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