I left the agency work for a few years and then returned. At what point did media planning become 80% financial management and 0% expected interaction with the vendor community? Why am I looked at as if I have 4 eyes when I ask the 20 somethings to set up meetings with more vendors? Is this just a large agency trait? In my “older” years (44 - which is ancient at my agency), do I need to find a smaller full service agency? Are clients really paying us to manage billings in excel?

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Posting as :
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I was shocked to find today's crop of Media people don't know how to negotiate.

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I remember when the main reason to work on the media was the amazing dinners and nights out taken care of by the vendors 😂 And I’m kn my mid/late 30s…

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