I was wondering If I could get your opinions.
How would you deal with the following situation:
You get moved from sales (being successful) into building a channel program to increase sales etc, but the company is not interested in providing you with the tools you need for the 'job' for example a PRM/partner portal, training for partners etc.
There is alot I can do without certain things but how much can you really get done without the tools or support from the organization itself.

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I've been in channel sales for almost 20 years (on both sides from running a channel and also being a partner in a channel) and I can 100% with confidence, unlike direct sales, channel success is almost entirely from programmatic and systemic structure.

Marketing, platforms, and finance will determine the success of a channel program before a channel manager/sales person opens their mouth. Some of the most successful channel programs I've been involved in have the weakest salespeople in the company but still produce superior results.

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Thank you for your feedback. In my case it has been the case that te company wants me to work a channel strategy, which I have, get it to work with some partners, which I am doing. Including training and everything needed, however they are not giving me the tools or rather.... They are no wanting to invest in parter e-learning, or a prm or even a partner portal.... What would be te best way to deal with this in a case like the one I am facing?

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