I’m consulting for a company who has done extremely well with an agency they have. I was part of the same search and interview for the CMO. Of course they now want to get rid of the agencies that are doing well for that company and bring their own people in. I have the ear of the CEO and I’m unlikely to recommend that they wait or maybe give that CMO’s preferred agency a small project. I think this is unfair to see the existing agencies. Has anybody dealt with this?

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Never dealt with this but I think this is exactly what you are there to consult on. You see a blind spot they might not see as clear. I would suggest a plan that keeps status quo while transitioning leadership. If you have an agency that's working and getting value from, keep using it while the CMO gets up to speed.

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