Best influencer search tools or strategies for sourcing?

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Are you looking for an influencer? Be your customer. See where she or he goes.

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Influencer platforms are great but you’ll still need to do the sourcing with your own research. Who is your customer? What’s their age range? HHI? Overwhelmingly male or female? These questions will determine which platforms to target, and then you’ll want to find influencers in your company’s niche. You can then use a platform like Captiv8, Klear, GRIN, etc. to review engagement rates, audience demos, etc.

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Some tools you can use include Grin, Heepsy, and Klear

I would check out Klear, Ninja Outreach, Heepsy, and Hypeauditor and see if any of those are a good fit for you

If your product is B2C skip the middle man. An agency will charge you more and give you a cookie cutter campaign. Search mentions and #s of your company and see who's already using your products and who has a following.

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