I'm losing all confidence in myself. I haven't been able to do well initiating contact with prospects through cold calls/emails. I try LinkedIn once in a while, and that's worse. How do you spark interest in the prospects you reach out to? What makes them respond? Already feels like an all-time low in my career, and I just started.

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I complete understand you cold calling/emails are very draining, and especially when you aren’t getting the results you need. Something that has worked for me is dropping the “sales pitch” and just being you! I’m in Texas so sometimes I’ll start with “how are you doing in this ridiculous Texas heat?” Man that gets them TALKING lol. Just start exploring different ways to get them talking and or a way for them to be open to a conversation and not a sales pitch

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I try to think of all of my cold contacts in terms of solving problems. Do I notice a typo on the website? Do I see an opportunity for optimization? How can I grasp their attention when a million other people also want their attention?

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You can have the best opening and still not get a response. I have seen more luck when I reach out with a genuine question about their career or path to get there. People like to talk about themselves, and I like to hear it because it can help me on my way.

Trust me, this is exactly how the grind goes. In the first few years, you feel nothing is possible and that you're just lacking something, but you realize with time that it takes those few years for you to truly blossom into what you need to for the chapters to start changing.

I worked Cold Calling for 6 months selling to a practically no chance in hell market. We were selling software to dealerships that helped them get more for their trade if it was something they didn't want or need on their lots. But getting through to the person that makes the decision is nearly impossible. But I learned that if I called enough and got the same person enough that I could eventually break the ice with them when they answered. I'd tell them they couldnt hang up on me until they heard my dad joke, or I'd offer to buy them lunch if they gave me 4 minutes. One time I had a guy that knew it was me thanks to caller ID & I had called enough that finally he answered the phone immediately and said if I didn't get my point across in 30 seconds I'd better never call him again. I got it in 20 seconds and he gave me another 5 minutes. 2 weeks later I received a call from the GM and the Group Managers because they wanted to learn more about it. I did a demo zoom on the spot and closed the deal on a 6 month trial with their 12 stores. Persistence & attention factor I found were key in cold calling. But after 6 months I just found that it wasn't for me. I'm more of a face to face salesman & I prefer working for companies where customers seek you not the other way around. I've easily made 6 figures most of my career in sales with face to face. Good luck!

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