I've come across two job listings today for Principals with salaries of $74,000 to $130,000. Agencies really don't want to pay us what we're worth anymore, do they?

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Corporate Title inflation is part of the problem. Principals at some companies are acting and operating as managers vs. acting and operating as an actual executive. $74k -$130k is Manager salary bands

Titles are not universal. Senior, lead, principal, director, etc, none of them mean the same thing everywhere.

Heck, I worked at a company years ago where senior manager was the 2nd level up from entry level and typically took 18-24 months to get from straight outta college.

They are just trying to muddy the waters

And make you think that you’re worth less than you are

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