Marketing IS MORE Than The Tech To Reach The Audience, It is ALSO The Written Content . . . AKA The Story

I bring this up as I see more and more and more and more and more companies posting job listings for Digital Marketing positions with a harder focus on the tech side and ignoring the written content side that actually drives a marketing campaign. You can have all the bells and whistles, but if the story is not emotionally connective or compelling, all is for not.

What are your thoughts?

Expecting an offer today from Deloitte consulting (commercial). Would love to hear tips and advice on how to react to the call and negotiate/what to negotiate more for. I was laid off back in the fall and will 100 percent take the offer - super excited!! But don’t want to show my emotions. TIA

Hello folks,

What is good package for sap basis folks?
Package in range of 25-30 lpa is possible for 9yoe in service based companies?

If I initiate seperation from IBM while in the last few days in an account (End date in two weeks), what is the notice period ? Will it be immediately effective or will I be on bench for 1 month or 3 months with salary ?

Similarly, if I am already on bench and initiate seperation from IBM as I am not getting clients I want to join, will it be immediate effective or 1 month or 3 months with salary ?

Is anyone's agency currently looking for a Senior or ACD position?

Mint users: why are my linked accounts broken every time I log into mint? Every one, every time

How many leaves are there in virtusa in a year

Hello Fishes,

I have 2 offers in hand currently -
1. CGI - 25LPA +1L JB
2. Neev systems - 23LPA (5%VP)

Neev systems is ready to negotiate it with CGI. And both companies have their own benefits.

Neev's hike is good compared to CGI(almost double) & CGI have some additional perks like cab facility, Creche allowance, mobile, internet bills reimbursements and additional 5% shares.

Both might have similar WLB (12-9pm).

My DOJ is tomorrow, unable to decide between them. Pls help me!!

Nyc based. Is it at all possible to make at least 200 base in corp dev or strategy at a tech company? Super burned out but don’t want to take a paycut in base. I realize I’ll never make all in comp the same in tech but if I can match base I’d be content.

Anyone experience not working well with managers and up (due to micro-management, talk to you like a child, etc), but find them cool outside of work? Finding it hard to hang with them during HH now.

What are some good healthcare/pharmaceutical etfs that you would recommend?

Desi folks - question on travelling outside US while you're on L1B visa. I have my valid visa stamp till 2022. Do any of you know if we can travel to India in Dec and come back in Jan? Or is it affected by the Trump executive order that was passed in Jun that said non-immigrant workers can't enter the country till Dec 31? Just wondering if I leave for holidays, will I not be allowed back. Any sort of clarification you might have is helpful. FYI - I was in US before that June ruling came out. Thx

24 year old male from Chicago. I’m a Minimalist, DJ, Outdoorsy Type, Stoic , Pop Culture Enthusiast, & Career focused. DM if you want to chat.

Recommendations on local Austin sites for home search we are looking to find a rental for 6 months for ex. Sulekha in northeast is pretty common among Indians. Interested in condo/house type living arrangement v/s renting with apartments.

Does IBM providing mac books to new hires this year or is this domain specific? Lenovo ka thinkpad chhod k dell Hp b chalega.. macbook ki chah ni hai. Plz batao kya process rehta h.

Best books to give to new young client who genuinely wants to grow and develop his interest & understanding of finance, doesn’t want to be bored, & cares about his investment accounts?

As a GC holder I’m planning to travel abroad for 2,5months starting late September.

My lease is up on 8/31 and I don’t want to commit to another lease, to save money until I’ll be back to the US in December.

Is this going to jeopardize my resident status? Can I go without a lease?

So, recently got put on a PIP after six months at my new job., two days after I told my boss and HR I recently learned I have a cognitive disability caused by an illness. The PIP was mostly because I forgot some deadlines, but also they said I need to be more professional in emails (even though others use zero punctuation and a lot of emojis. To clients.) and simultaneously ask more questions and ask fewer questions. Should I just assume this is unattainable and look for a new job again?

Anyone see a big discrepancy between GTMetrix and Page Speed Insights when testing the same site? Annoying to say the least.

Any media buyers out there seeking order confirmation inventory at retail? I have a few new opportunities coming available in May/June.

Does anyone have any recommendations for a multitouch attribution setup in HubSpot?

Best questions to ask your future boss in a job interview? In general and specifically for someone leaving agency life to go in-house.

What makes a great agency environment (aka, culture)? Having worked in several, it almost sounds like an oxymoron. But if YOU were in charge, what would you do to provide a great employee environment?

Looking for some trusted voices and resources. Who do you follow for D2C Customer Engagement & lifetime value?

I've applied to work at Facebook three times but I can't make it past the initial interview with HR each time. What am I doing wrong?

Facebook Ads after iOS 14 changes.

I'll share my experience and urge you to share yours:

Since iOS 14 changes, Facebook ads isn't the same anymore. Why?

A. >75% iOS users denied tracking. They are no longer tracked across websites/apps. Facebook lost its edge.
B. Targeting and conversion tracking aren't as effective anymore.
C. Many advertisers have been migrating their budgets from Facebook to Apple and Amazon ads.

What's your experience? Let's all learn.

#FacebookAds

I’m job searching right now and applied for a job I was a little overqualified for just to shoot my shot and get my foot in the door with a great brand. The hiring mgr took the time to email me to tell me I was overqualified and offered to help me get connected to his network. He’s been so kind and helpful and I’m kind of in shock at his generosity. Even if an offer doesn’t come from it, is it weird if I send him a Starbucks gift card or something as a thank you? What’s appropriate?

Do you stay in a peoject you think you'll learn despite the demand of the job and abundance of your other current projects?

FYI have a current health issue that limits my working hours so am not sure how this'll work but I was thinking of learning from this experience.

Do you agree or disagree that email marketing is still king?

I’m interviewing for a job and am in the third and final round. I have to develop a strategy based off of a case study and then do a 30 minute presentation to a panel of people. I haven’t ever done this before. Does anyone have any advice or best practices for this?

I work as a marketing consultant and I love my job. It’s the career for me and I want to advance my career and climb the ladder. What are some of the typical positions that are pursued after a marketing consultant role? What are some pointers that you can give to someone who wants to advance their career? What are some things that I can do now to prepare me for that next role?

Hey everyone! Could you recommend any good materials/books/courses on IT services, B2B marketing?
Thanks! 🙌

Has anyone transitioned from traditional to a digital role? How did you go about adjusting? I'm in print looking for a new opportunity to expand to digital. I'm not sure where to start.

Switching career fields - Any advice on virtual ‘Brand Strategy’ courses/certificates/tools/websites etc?

I’ve heard of classes by Mark Pollard & Julian Cole or courses via Udemy, Hubspot, Credly - would love to add a noteworthy certificate to my LinkedIn but not 100% necessary. Mostly looking to increase my knowledge in a career field I know nothing about.

How much have you heard of Paid Social Planners/Markets making at companies in the tech space? I'm thinking about leaving my media agency company.

Any recommendations for a strong performance media agency?

I’m planning to spend about $300-400K / month.

I’ve engaged a couple independent agencies already but got turned down because we’re “too small”