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Manifestos are were brand tone goes to die. UX is where it comes to life. Having written a lot of both, if you can get creative in a few words, you can transmit vibe incrementally.

Most people wont watch the 17 minute brand film, but if you can make them smile with something small, you’re winning.

Microcopy feels like just a new label, but I like it because the opportunity exists everywhere.

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Microcopy meaning button labels? I think she made that up…

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Just really small font size. Like 2. Get your magnifying glass out type stuff. Its whats next.

This is the stuff that AI is gonna do soon. Big ideas are the way we keep our jobs. Brand building

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Nagarro 🐠🐋🐟, Have got a preference mail for Project allocation
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Hi Everyone,
I am looking for a better opportunity in and around Kolkata region. Currently I am in my notice period which is gonna end by the end of this month. Any suggestions anyone?

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Have any of you moved to PE for a slight pay decrease from the crazy banking comps last year?

What field is everyone here working in?

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What is everyone’s degree, YOE, field working in, salary, location, and any advice if applicable!

likesmart

Thank you for making us feel less alone Walter ♥️

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Is the GSU price while vesting based on the market rate at the time of vesting or is it fixed based on the stock price during hire date/month?

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Anyone ever have experience negotiating a new offer to include unvested 401k match and stock grants from your current employer? I hate leaving money on the table but there are some good roles out there. I’m not fully vested in my current 401k yet and my stock grants haven’t matured yet either. This would be at a global director level.

I currently work in Healthcare as a respiratory therapist for 10 years. I have been at my job, currently, for a little over 5 years. Alongside my bachelors degree I also have a masters degree in healthcare administration. Although, I am happy with my current position as a respiratory therapist, there seems to be not a lot career growth with where the department I currently work in within my healthcare system. I am wondering what doors/opportunities I have if I were to utilize my masters degree?

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Our goal is to add advisors since we are in a growth mode across the US in twelve offices. We’re offering culture, significant payouts, succession planning, and more. RSVP to Connie.

Dear Folks,

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For those that made partner (or NEP but where it basically means you’ll be equity eventually), what was your favorite gift you received? Trying to decide what to get a close (work) friend!

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I have recently given interview at Microsoft.
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Additional Posts in Copywriters

Spec Ad: Olympia Beer
Slogan: Powered by Mystic Clearwater
Headline: It’s the Water. What is the Water?

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How old were you when you started as a junior copywriter?

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How do you say “buy this product” in a headline without saying “buy this product”?

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Hope this helps!
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I think it’s so crazy that once you sign-full time as a CW, you can’t freelance as well. Feels like there’s so many opportunities out there for freelance roles but the full-time gig steals us from them ☹️

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If that’s your Art Director, then why is he in my google doc?

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Would you apply to this COPYWRITER job even if you don’t have any of these skills? Ps they have lots of other requirements too

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How common is it for writers to go to the video shoot they co-wrote? If they aren’t invited, and the CDs go instead, is that a leadership perk or an insult?

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Shout out to everyone who’s ever had a white paper to “copyedit” that they just ended up rewriting entirely. I’m there today.

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Today is supposed to be our “day off.” I always laugh when I see emails announcing special days off. What’s even funnier are the reminders about “half days.” Hilarious.

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Jumping off a related topic: am I delusional to not care about jr/int/sr level titles? I've been a "copywriter" since the day I started and steadily gained responsibility, autonomy, and money. Happy with career progression, always getting juicier assignments, work directly with ECDs/CCOs... am I missing something crucial? Is my case an anomaly? Or is it okay not to push for a title upgrade?

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Am I particularly uptight, or is writing meant to be done alone, without a partner talking to you? With past partners, we chat through script notes and then I go off to execute. Current partner likes to sit and chat as I write. To me, writing is crafting a conversation. So I can’t talk to you and simultaneously talk to this audience. Of course I can just say “I’m gonna go write.” But since we’re both CD level, I’m like…is this his first rodeo? Maybe other writers are different though.

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