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At SVP+/CD+ level it gets more common/acceptable to negotiate both severance as well as non-compete compensation. Below that except a no.
Seeming 90 days severance is fairly common. Some get 6 months even. Always nice to ask for a minimum of months no matter what or x weeks/year, which ever is greater, to show you hope to stay a long time.
Non-compete compensation is a bit more rare and comes into play at the c-suite level more. If they are asking you to not work for certain categories/industries or even not at a competitor for 6-12 months or something — because it’s about you not walking across the street and creating a major business risk — then you can ask for full salary and health benefits and prob get close to that if they really want you. This is another kind of severance but for even when you leave on your own to do something else.
I asked for it and got 8 weeks. Not major, but better than a week per year of tenure or whatever the baseline is.
Uncommon at director level to have contracted severance. VP/Group Director level I would ask for 90 days min.