What to expect at interviews for Principal level entry at BCG?
Types of cases, if any?
How much do referrals matter in the decision?

I left consulting as PL at a Tier 2 firm, spent at few years in industry, now considering returning but at BCG.

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You're selling yourself to leadership. Everything matters. You'll have several cases, leadership discussions (that will test your relevant expertise and skills for fit, plus test whether you really understand what you're getting yourself into), and chit chat meetings and emails drawn over several months. You have to nail all of it IMO, and the cases will be the least important thing and they will want to get it out of the way--yet you still must nail them.

Referrals are important. Leverage everyone. Get all your 1:1s in asap and confidently name drop them (especially if your interviewers know them) when you answer the questions around "do you really know what you're getting yourself into here". I could see how body language changed when I mentioned some of my referrals on calls. Just make sure those referrals will actually go for bat for you when the interviewer/recruiter follows up with them.

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inb4 BCG folks come and tell you you can't join at the Principal level because no person walking on this earth has ever lateraled to Principal before yada yada yada

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