What’s the difference between a
VP Creative Director
SVP Creative Director and
EVP Creative Director
They all seem to do the same job to me 🤷‍♀️

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The way you wrote in the question I’m not sure you actually want an answer, but it really depends on the agency size and CCO /HOC directive… at mine VPs lead brands, SVPs typically a few or a portfolio and EVPs typically an office. There’s tons of differences in what they’re responsible for and how involved they are in the brands and with the clients / creative direction/ agency leadership.

What’s the difference between VP, SVP, EVP account managers? yes fundamentally they all do the same craft but with different amounts of experience and responsibility.

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TLDR: they are different, but not in any consistent way.

helpful

If the EVP dies, the SVP gets sworn in. The Veep then becomes an SVP. Then I become a Veep.

likefunny

About 100k

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A consonant.

likefunny

Or a Vowel

The VP Creative Director asked for a raise but had only been in the role for a year so they denied the raise and made her a VP. The SVP knew they wouldn’t get a raise after only two years on the job and asked for a promotion, they said no but made him an SVP. The EVP had been on the job for three years and they couldn’t give her much of a raise so they gave her a 3% raise and made her an EVP.

likefunny

I wanna know too 🤓👀

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Depends on the agency and project. But also, a lot of big network agencies will bump up the title without any change to the day to day or pay.

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^Boom. Roasted. @OP

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