Would anyone be free for a call to clarify some performance marketing concepts? I feel like I let my team down by not being able to guide them better in how to optimize performance campaigns.

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What kind of questions do you have? We can probably help on here!

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performance would get better ctr, try going for a more relevant audience.

a bit tangential here. not sure what city you live in, however General Assembly offers in person classes on Google Analytics in NYC. thinking of taking one on a wknd day in a couple of weeks

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