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Hi fishes,
How is the wlb in Amex?
Idli Sambar with a twist of mutton 😁

George, Albon, Norris on podium this week!
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Creatives over 40 can’t get a look at agencies these days but here we are ripping off concepts made by creatives who probably wouldn’t get hired.
If Hollywood can reboot Spiderman twice in 15 years, Starbucks can reboot this once every 20.
The other you pay to drink. Multiple times a week.
Didn’t they do that with the Snickers Chiefs spot? It’s such odd trend.
Thank you for the free publicity on our work, we appreciate it! 🫶
Pro
Not all press is good press.
If you’re going to “remake” it, at least go for it. Change it up. Ya know? The premise of someone going to work is exactly the same. Yawn.
I hope Rob Baird and Alon Tatarka will be getting credit on this ‘new’ spot. Ari merkin can go eff himself though.