Any good books around advertising and client management to read out there?

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“The Art of War” (Sun Tzu) and “The Prince” (Machiavelli)

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The Art of Client Service

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E

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“the Trusted Advisor” by Robert Galford

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Read The Art of Client Service to get smart and Where The Suckers Moon for fun.

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Lol grey1 takes his job way too seriously

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Or AS2 can’t tell when someone’s being facetious

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“Turn the ship around” - L. David Marquet

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Read that one already! Are there any others?

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Any recommendations for business and / or management books that impacted you positively? Currently on a reading spree and could use some good sources here :)

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That moment when the 1st-year associate speaks up during a client meeting.

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What vendor do you use for cold direct mail lists?

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