Been seeing an uptick of ideas that are very similar to ideas that were referenced by my miami ad school teacher in 2010. Last one was the Ikea mirror billboard. Time to dig my school notebooks out I guess.

likefunny
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Everything is a remix ♻️

likesmart

Not always a rip off, but often time is.
My point was not the rip off aspect of it though, more like the cyclical aspect of what people like, and if that’s the kind of idea that is doing well now, some people will start pulling old annuals.

10 years ago is not an incredible amount of time and there’s a lot of people around today that was around them that should call it out for the young ones if they know that something was done in a certain before. A little spin to make it different can make stuff even better. But why bother if still wins.

That’s what’s in my head.

It’s always a good time to resucitate an old idea.

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