Brands that have their sh*t together internally??

Currently working for a very viral brand where the internal structure, leadership, and planning is an absolute nightmare. No clear direction, priorities constantly changing, not nearly enough people to accomplish what’s being asked of us. An absolute mess with no light at the end of the tunnel.

Looking for a change - any insight on brands who actually have things together internally would be greatly appreciated.

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likesmartfunny

Ha sounds very familiar

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👆🏼what they said

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We're all in chaos. It's just different types of dysfunction at each place. I've decided it's easier to stick with the familiar chaos than go somewhere else and have to learn how to navigate new chaos.

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As a wise producer I worked with used to say: same circus, different clowns

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I’m guessing you work for Liquid Death.

likefunny

The only brands that have their shit together are the risk-averse ones where even the ABMs have an MBA from a top business school.

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I think if u look at stable mature categories where the business doesn’t change day to day or is highly regulated there probably won’t be as much change. But on the flip side it can get boring real quick.

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All of the inspiring leaders have retired. We are left with a weird amalgamation of checked-out elder Gen X-ers and their soulless 23-year-old consultants.

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Vuori?

Reading this thread and seeing that everyone else is running on chaos mode to get things done is making me feel better about with this Monday morning. I’m not alone! 😅

This pains me to hear as an unemployed brand director. These are the kind of challenging environments I thrive in, I love jumping in m, getting everyone aligned on strategy and getting shit done in an integrated manner.

I like it in marketing at Visa... interesting projects, good budgets, and good WLB. It's not a flashy, exciting brand per say but it's stable and has its shit in order overall, lol. But I would recommend a market role vs. the global marketing organization as they are in a state of reorg/trying to figure out their remit.

Oooo you’re at Visa?? I just applied for a job there. Do they do referrals or would you be open to chatting?

Not a single company does. It’s the biggest fallacy of the corporate world that successful companies have their **** together. It’s always a madhouse.

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