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Whats AKQA like to work at?
What’s your creative side-project?
Any tips from social media managers?
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Great advice that zero clients will take.
It's not clients though. When you see small agencies doing their xmas card activation with terrible AI or their social.
even mischief is doing weird ai slop in their social.
Yes to focus on ideas and craft, but also AI isn’t just used for production.
I think it's clear, especially when I mention the Coca-Cola ad that I'm talking about, generative AI on the creative output.
Ai has its place in process - but totally agree that using it for creative ideation is a terrible idea