Do we have stats or rough data that indicates how many creatives have left the advertising industry?
I know a lot of people who have , myself included.

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At least two according to the data I have.

funnylike

What about ones that have an MBA?

likefunny

Hey there, you’ll be famous one day 🤣

One of our best creatives resigned and moved client side. When i asked him if he’d miss the work he was like “there is an agency that launched a new brand focused around doing big things. And people are glazing it.”

No comeback to this. Godspeed creatives who have had enough.

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Yes, and from what I understand is that the creative who resigned questioned the irony of an agency that claims to do big things while it is just another stone in a monolith, doing just enough to keep holdcos satisfied with their revenue-driven goals.

That client side must be really good to give up the creative process of coming up with an idea.

helpful

Found this… “the statistic that ‘36% of creative respondents had changed roles since March 2020’ comes from a survey conducted in early 2022 by Working Not Working (WNW), a professional network for creative professionals.
The survey, which was cited by publications like Adweek and Ad Age, was part of a larger report on the state of the creative industry. It highlighted the significant churn in creative talent, largely driven by the "Great Resignation" and creatives' pursuit of better work-life balance, higher pay, and more meaningful work outside of traditional agency structures.”

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Tell Google or ChatGPT or wherever you found this, that Working Not Working has also left the advertising industry and no longer exists.

likesmart

I’m trying but fascism in the White House makes it a tad harder to leave a steady paycheck

likefunny

Update: I got laid off with severance but got an email about a decent freelance gig on the same day. A little ray of hope, in case you get the boot too 🤞

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The industry isn’t in a good place, but before you leave a steady paycheck be aware that every economic indicator suggests the republican leadership is about to drive this country into a period of stagflation.
That rare and nasty combination of inflation and negative growth.
Things are going to get bad.
Prioritize financial security as much as you can.

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agree. as kooky as it is. kinda gottta suck it up. things could get really unstable economically, we are only at the beginning.

I’m ready head out if there’s a way, I’m forced into Freelance life

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I believe this data was being compiled but then Project 2025 happened…

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