Do you know only 7% of people in the world know about this sales secret..?

Let me explain it to you.

So a marketing professor asked his students.
If you were going to open a burger stand and you could only have one advantage over your competitors….
Which would it be…?

“Location… Quality….Low price!... Best taste!

The student kept going until eventually they had run out of answers.The room finally fell quiet.
And the professor smiled and replied…

Guess what…? So it's a challenge for you.

Hi, I started my Digital Marketing business about 7-8 months ago with only 2.7 lakh rupees. I've been facing losses every month since then. I understand that I'm failing because I am working alone. I need to know what I'm doing wrong with my pitch and my approach to onboard new clients.

Also I am open to discussing partners, marketers, and investors even though I have nothing extraordinary to offer right now. But I have a really good brand, story, and grit to make it big with the right help.

I thought of joining Tredence-Can anyone please let me know-How is culture,wlb and Job security

I am into GCP cloud

Completed all the interviews and had positive feedback but before the offer I spoke with the recruiter (third party) and asked them if I can get to a certain compensation number as I might have couple other offers around that number but they got back saying the firm has decided to move on as they cannot match it. What can I do now? Still interested in the role.

Anyone prepping for the SHRM-CP test? I’m taking a prep course this fall and would love tips or to know if there are any study groups out there!

What is the impact of recession on TW?

The size of someone's moleskine is the best predictor of their tenure (with an inverse relationship).

Anyone stay at the Ritz-Carleton in D.C.? I’ve never stayed at a Ritz location so I’m curious to hear what to expect. Will be in D.C. for a conference so my firm is covering the trip.

In NIQ - Performance AIP(Variable pay) is for every year or just year where you got offer ?

If it's for every year, On which factor AIP amount will change every year and how much %

Anyone else feel like a large weight or a cloud of fog is weighing them down and preventing from doing and enjoying even basic things? What can be done about it?

Best way to explain to new firms that you are leaving your current firm because of the toxic culture and frankly, a President who talk down to people every chance he gets?

Hi all,Getting somewhat bored at Google. Would love to move to a company where my work is making a positive impact to the world vs making Google more revenue.Any non FAANG companies who have interesting work and pay 150k+ total comp?

Campus visit (non interview) says to wear business casual. Jeans and dress shirt tucked ok?

Can anyone tell me the salary of Associate Consultant SAP at Infosys for 2 YOE.
@infosys

Why do you live in Philly? Do you ever wish you lived in New York?

Botox recommendations anyone?

Rando at a legit gym (non-PF) just asked me to spot him for 5 sets on bench.... on a smith machine. Am I right to be a bit annoyed at the request?

Any good book recommendations?

Any art basels recommendations for this Sunday and Monday ?

I was trying to figure out what my personality trait was a few days ago. It’s depression, my personality trait aside from work is depression

Please help! I'm looking for writing terminology. At our agency, we are getting more into creative writing vs ... executional writing? Please help me find the right term. Creative means developing the big idea (concepting), writing scripts and headlines with flair, etc.) for an awareness "hook" and then the other camp, which includes brochures, one pagers, banner ads, sales sheets.

What should we call the other type of writing? (Cont in comments)

Am I particularly uptight, or is writing meant to be done alone, without a partner talking to you? With past partners, we chat through script notes and then I go off to execute. Current partner likes to sit and chat as I write. To me, writing is crafting a conversation. So I can’t talk to you and simultaneously talk to this audience. Of course I can just say “I’m gonna go write.” But since we’re both CD level, I’m like…is this his first rodeo? Maybe other writers are different though.

RANT: People re-writing a cw’s stuff has always been painful. These days it’s far more common than when I started. It’d be one thing if they upgraded the work. If I learned from it. If I genuinely seethed with envy over their wit w/that perfectly placed semi-colon. People can’t re-art direct stuff bc they don’t know the programs so they ask the ADs for changes. Word and a keyboard made everyone think they can write. Which they can’t. Google Slides is Google slip ‘n slide into (bad ref. here.)

Any writers looking for opportunities in Oncology? Company I work for is searching for great Copy. I’ve been there 6 years and love working here. Message me for details.

My AD is weak at comping/photoshop and admits it’s not their strong suit. I believe it’s hurting us. Wwyd?

LA! Hiring mid-level CWs and ADs! Must have video prod. exp. and be very conceptual.

Solos and teams apply!

LINKEDIN ME (I’m bad at fishbowl)
Samantha Schneiderman (director of creative services)

If you are approached for copy position with a company called LadyBoss... RUN! I don’t know racket they’re running but they set up a video conf with a bunch of copywriters interviewing simultaneously.

Do creative directors have the power to ignore their copywriters and go with their own ideas?

Anyone doing NaNoWriMo this year?

Is it a red flag to interview with a potential new agency that I'd have to move to a different state for and they never give you a chance to ask any questions or fly you out to meet in person?

Would any of you goofballs want to join an informal drinking group for copywriters who write non-advertising stuff like fiction, non-fiction, comedy, plays, poetry or whatever?

Has anyone worked for McCann on the Phexxi/Annie Murphy commercial?

What about using 3 one-word sentences as a slogan? I feel like it’s super played out, but I get suggestions for it all the time. Can’t we do better than mashing together words from the crestive brief?

Any copywriters (in branding/otherwise) currently report to a strategist instead of a CD? Trying to have an open mind about them approving copy without judgement but it’s like pulling teeth for me.

Do you charge your clients for time spent on email communication?

How do you keep coming up with new headlines for the same product?

So, you’ve reached the stage of your career where you care more about cashing a fat paycheck than making “creative ads”. You’d rather have the resources and free time to fulfill your creative itch outside of work than try to sell the next big idea to an 28 year old marketing manager with an annual budget of 150k. How do you make the absolute most money as a copywriter while still working a 9-5? Asking for... a... friend?

Are puns always bad? I like them as cheat codes for making boring things slightly more entertaining. I don’t want to spend hours thinking for a line for a social post we are just doing to fill up a content calendar

I’m a copywriter and I’m shite at writing cover letters, which makes me feel like a fraud. Any other writers feel this way? Any advice?