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Pepsi collaboration?
Coach
That’s an issue for sure. Ordinarily this is industry inside baseball, but Pepsi brand recognition is so high it’s instantly noticed by your average person.
It looks fine to me. Retained key elements of the traditional brand while it making significantly more digital friendly. I’m not wild about the black font, but that’s my personal taste.
Absolutely agree. Updated but related. Not a rebrand, actually, citing the connections to the original mark and identity. I actually like how they automatically turned the balloon into an icon.
Anybody else trying…Remax OWNS that balloon imagery in their market…coincidentally by making it smaller.
Here is a closer look for anyone who needs it, it's awful right