Excellent strategy, the AI will be buying the goods!


“Happy Howl-idays” - Floyd

Vive la France !
Wendys twitter interactions are pure gold.
Chat Bots and Artificial Intelligence. Ok, go!
What agency is doing the new Twizzler ads?
Just realized it's not Friday ☹️
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I was confused by this as well. So they’re trying to make that sound… good ? That’s the most dystopian shit I’ve ever heard.
we need to start thinking what kind of world are leaving to the ai.
B2C, B2B and now the brand-new B2AI!
If I'm selling a product, do I want to hire the company that is talking about it to an inanimate piece of code that, by definition, can't use it? I'm so very confused.
I think he means that we need to be thinking about how our work impacts what an AI relays back to a user. For example, how are you ensuring AI can crawl the necessary info it needs to suggest your brand if someone is asking it to help them decide between two brands? It’s sort of like the new search / content marketing world. Brand influences AI > AI influences consumer who uses it.
I’m sure you never use Google then, right? Your brain contains all the information you could ever need?
Pop
Why would we need to cater to AI when AI is supposedly catering to us humans? If anything this should mean that we can make stuff that’s more engaging instead of worrying about hitting SEO terms and checking RTB boxes etc. If not then AI is just a slightly improved search engine not actually AI…
Quote from the adweek article on the recent bloodbath: https://www.adweek.com/agencies/omnicom-to-cut-4000-jobs-retire-fcb-ddb-and-mullenlowe/