Facebook Blueprint Certification. Is there any advantage for creatives getting this certification?

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Hell yeah! Finding creatives that actually understand all the rules of social so they can flex them... that’s gold dust!

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As CD 1 said. I work at a data driven shop and we flex when colleagues or even us as an agency get these certs or pay to put a google partnership badge on our site.

Places like Droga5 or Wieden+Kennedy couldn’t care less. Granted, it’s cool you learned something but how are your social copywriting skills?

I think your copywriting skills would be a better foot in the door.

Yes, it absolutely makes a difference. Maybe not on paper, but knowing what can be done on the platform is huge.

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