I am so over Mischief. Their stunts, their overhyped “typo” campaign for Coors, and their constant need to reply to people on social media just to stir up more buzz are exhausting. Are they capable of doing anything beyond stunty gimmicks? 🙄

likefunny
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It’s fine. Be glad people are making stuff and are getting attention that aren’t a massive holding company agency.

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Very pedestrian work made for ad people, not consumers. The funniest thing is how hard Mischief is pushing that it’s “viral.” Their four social posts have less than 8k likes. No one is talking about it anywhere except in the LinkedIn creative circlejerk. They feel like the next GUT.

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It’s a teaser for the Super Bowl. What a bunch of asswipes they are for doing their jobs well. Jeez Louise.

likefunny

“Can’t they just make invisible tvc like the rest if us? That’s the real advertising!”

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Their outback tv was great. Also like the tubi free stuff.

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☕️

likefunny

It’s not great and I’ve moaned to my ad friends about it too. That said, Mischief is about as good a shop as the industry world has left… we’re a shell of what the industry once was.

likesmart

The typo thing is definitely an overhyped mediocre idea. But it’s overhyped because Mischief earned all the hype. So, good for them, they are still the best agency in the US by miles.

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They sure are.

likefunny

Nothing beats the wrath of an anonymous Addy-winning senior creative from, let’s say, VML - making 0.7 campaigns a year for the social account of a toothbrush brand - lecturing Greg Hahn on what real advertising is.

likefunny

They say creative is subjective. I myself have Mischief as my #1 place to work at, despite currently working at one of the most awarded shops out there and also not being a fan of SOME of their work. But that’s just me.

OP, if you’re over Mischief, what shops are you not over?

likefunny

that's what brilliance is now, deal with it lol

likefunny

Not everything they make can be your favorite piece of work, but we definitely see all their work, which cannot be said of a few things I’ve worked on

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Are you saying mischief is turning into Kevin Hart?

funny

I'm not sure they're too concerned what people on here think. I see a lot people praise that agency and a few haters. I don't know if I've ever seen anyone from there post here. could be wrong but just something that stuck me with all this chatter

funny

If you live in NYC and are “so over” Mischief where would you like to work? What shops inspire you? Serious question.

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It’s a teaser. Relax.

You realize the typo idea was just the lead in for “Case of the Mondays?” I’m sure there will be more surrounding that.

Their next teaser just gonna be

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